One of the most crucial prerequisites for setting up a successful online presence is the domain name. It is what visitors will observe first when they chance upon your web page and what they will associate you with. The domain name should be easy to memorize, but should also be something that notifies your web page's visitors what the site is about.
Generic Top-Level Domain Names (gTLDs)
A domain name as a rule contains 2 parts - a Top-Level Domain (TLD) and a Second-Level Domain (SLD). If you have domain.com, for example, ".com" is the Top-Level Domain Name and "domain" is the Second-Level Domain. There are a couple of categories of TLDs that you should contemplate prior to choosing the domain name you desire. Your choice should rest on the purpose of your site and on its target visitors. Let's take a glance at the gTLDs, or generic Top-Level Domain Names - these are the most common Top-Level Domains meant to express a specific purpose - .com (commercial organizations), .net (networks), .biz (firms), .info (informational sites), .org (organizations of a non-commercial character), .mobi (handheld devices), .asia (the Asia Pacific region), .name (persons or families), .pro (specific professions), etc. As you can perceive, these TLDs cover most realms of life, so you should pick the one that would show the objective of your web site best. There is no limitation as to who can register such domain names, but some of them involve extra steps to show that you are eligible to keep such a Top-Level Domain Name (.mobi and .pro, for instance).
Country-code Top-Level Domain Names (ccTLDs)
The ccTLDs, or country-code Top-Level Domain Names, are country-specific domains. Each country has its own ccTLD. Selecting such a domain name is good if your target group of web site visitors is from a particular country. Many folks would want to purchase goods or services from a local website, and if your goal is Canada, for example, settling on a .ca domain name could increase the visits to your website.
You can register a number of Top-Level Domain Names, which can send your website's visitors to a given website such as domain.com, for example. This would raise the traffic and reduce the risk of someone swiping your website visitors by registering the same Second-Level Domain with a different Top-Level Domain - if you are not utilizing a trademark.
Name Servers (NSs)
Every domain has domain name records. The name server records (NS records, also known as DNS records) reveal where the domain name is hosted, i.e. they point to the hosting supplier whose name servers (NSs, aka DNSs) it is utilizing at present. You can substitute the NSs of your domain whenever you wish. You can have your domain registered with one firm and get the web hosting service itself from another. In this way, if you register your domain name and find decent website hosting solutions someplace else afterwards, you can point your domain name to the current company's NSs right away.
Domain Name Server Records (DNS Records)
On the whole, as long as your domain name utilizes a particular set of NSs, all its domain name server records will lead to the same web hosting vendor. Some website hosting firms, however, permit you to modify certain DNS records, such as the A records and the MX records of your domain name. The A record is an Internet Protocol address, which exhibits on which web hosting server your web page is situated, whereas the MX records disclose which web server handles the e-mailbox accounts associated with your domain name. For example, if you hire a new web designer and he develops an .ASP site that will be located on his personal Windows server, you may desire to modify solely the IP address (the A record) but not the MX records of your domain. Hence, www.domain.com will direct to the Windows hosting server, but your e-mail box accounts or any sub-domains such as forum.domain.com or shop.domain.com will still be in your current Linux web hosting account. The .ASP platform is devised by Microsoft and demands a Windows server, even though a Linux hosting server would be far more secure.
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Only a few web hosting distributors enable you to edit particular NS records and very frequently this an extra paid service. With us, you have a huge array of TLDs to select from and you can modify all NS records or redirect the domains via a forwarding tool at no added cost.